Located in Bangkok, Cloud 11 bridges the rich culture of Southeast Asia’s creative industry with the future of entertainment technology. As a new creative playground, Cloud 11 will become the region’s most sought-after community for creators in gaming, music, film and content creation with a mission to empower creators through our labs, studios, and Creator Fund.

Rethinking The Future Awards 2023
First Award | Mixed Use (Concept)

©Magnolia Quality Development Corporation

Bringing the entire ecosystem under one roof, Cloud 11 features a creator retail podium, creative workplaces, smart hotels, tech education, and an arena for live performances and e-sports competition. Inspired by its rich surroundings, Cloud 11 stacks three layers of urban contexts –shophouses, elevated paths and the city skyline – creating the captivating “in-between” void. Inherits and interprets the scale, rhythm, profile and skyline.

©Magnolia Quality Development Corporation

The two landscape ramps framed by striking architectural portals connect the elevated park – inviting the neighborhood to engage with the creator community at Cloud11. The public park serves as a resilient green pulse in the neighborhood, incorporating natural-driven systems and self-shading design.

©Magnolia Quality Development Corporation

Cloud 11 addressed the elevated circulation network and the multilayered character of the city with an “upside down” skyline. Additionally, the project renovated an adjacent canal, and a public walk supporting a free-rent space for local street vendors. With creator community leverages local business through content and forms an inclusive growth with the neighborhood.